AnalysisBoxoffy Intelligence
Boxoffy · Box Office Intelligence · Updated March 2026
Red Chillies is SRK's production company and one of India's technically most advanced studios. Red Chillies VFX is a separate revenue stream that works for other studios — Brahmastra, Ponniyin Selvan, Jawan. King (2026) is co-produced with Siddharth Anand's Marflix Pictures — the most anticipated Bollywood film of 2026's Christmas window, starring SRK and daughter Suhana in her theatrical debut alongside Deepika Padukone, Abhishek Bachchan and Anil Kapoor. Budget reportedly ₹350 Cr. Currently in production. YRF handles overseas distribution only — creative and production credit is Red Chillies + Marflix.
Boxoffy Note
King production = Red Chillies + Marflix. YRF = overseas distribution only. King is NOT a YRF film.
ProfileStudio Profile
Founded
2002
Founder
Shah Rukh Khan · Gauri Khan
Current Head
Shah Rukh Khan
Headquarters
Mumbai
Languages
Hindi
Tier
MAJOR
OTT Partner
Netflix
FilmographyKey Films
Chennai Express
Happy New Year
Dilwale
Raees
Jawan
King (2026)
Pipeline2026 Slate & Upcoming
King — Dec 24, 2026 (co-produced with Marflix Pictures · overseas dist. via YRF)
FinanceEstimated Market Valuation
₹2,000–3,500 Cr
ESTIMATED
Estimated · RC VFX division + Jawan/King pipeline + film library
Corporate StructurePrivate Limited Company
ListedNo — private
Revenue ReferenceRC VFX is a separate significant revenue line. Production revenue not disclosed
CorporateOwnership & Corporate Structure
Shah Rukh Khan
Co-Founder & Creative Director
Primary decision-maker
~50%
Gauri Khan
Co-Founder
Manages interior design business separately
~50%