Hindi Film · 2019 · Box Office Collection

De De Pyaar De

Hit
Director Akiv Ali  ·  Cast Ajay Devgn, Tabu, Rakul Preet Singh  ·  Released May 17, 2019
Worldwide
₹102 Cr India nett
Gross collection
India Nett
₹102 Cr
After GST
Overseas
₹₹23 Cr
International gross
Budget
₹75 Cr
Production cost
Boxoffy VerdictHit

De De Pyaar De earned a Hit verdict — comfortably profitable, with ₹102 Cr India nett against a reported budget of ₹75 Cr, representing a 136% return on production cost. A Hit at the Indian box office means the film recovered its production and distribution costs and returned profit to all stakeholders. While not a record-breaker, the Hit verdict confirms genuine audience approval and successful commercial execution across its theatrical run.

Boxoffy Read
Akiv Ali's De De Pyaar De is a romantic comedy about an age-gap relationship — a 50-year-old man's new girlfriend and his ex-wife's reaction — that manages to be both commercially efficient and mildly progressive in its treatment of the subject. Ajay Devgn's ease in the comedy register and Rakul Preet Singh's energy carry a film whose Hit verdict reflects solid commercial returns on a reasonable budget.
Financial AnalysisBox Office vs Budget

De De Pyaar De was reportedly made on a budget of ₹75 Cr. Against that investment, the film collected ₹102 Cr India nett — a 1.4x multiple on production cost and a 136% return on the reported budget. Worldwide gross reached ₹102 Cr, including overseas contribution of ₹-18.36 Cr.

Break-even at the Indian box office typically requires approximately 1.5x the production budget once prints, advertising and distribution costs are factored in — placing the break-even threshold for De De Pyaar De at roughly ₹113 Cr India nett. The film fell short of this threshold, resulting in the Hit verdict.

₹0 Break-even ~₹113 Cr ₹102 Cr collected
The 2019 Box OfficeYear in Context
Uri at ₹244 Cr on ₹50 Cr budget — +388% ROI — was the most efficient blockbuster of the decade. War at ₹295 Cr gave YRF its homegrown franchise blockbuster at full scale. Kabir Singh at ₹276 Cr was commercially undeniable regardless of controversy. Good Newwz, Mission Mangal, and Chhichhore all delivered strong ROI on disciplined budgets. Saaho's ₹350 Cr budget vs ₹149 Cr Hindi return was the Disaster that ended an era of unchecked budget inflation — right before COVID arrived and reset everything.
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Source: Box Office India (canonical India nett) · Sacnilk (day-wise tracking) · Pinkvilla (cross-reference). All figures are estimates based on publicly available trade data. India nett represents collections after GST extraction. Last updated 2026-04-16. © 2026 Boxoffy.com

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Boxoffy.com is an independent box office intelligence platform. All figures are estimates based on publicly available trade data from Box Office India, Sacnilk and Pinkvilla. Boxoffy is not affiliated with any production house, studio or distributor. © 2026 Boxoffy.com